03 Custom CRM
Every leadin one place,followed up on time.
Leads from your website, WhatsApp, Instagram, ads and phone land in one pipeline built around how you actually sell. Follow-ups happen on time, your team always knows the next step, and you finally see which channel brings real clients.
- Built around your sales
- WhatsApp & ads leads
- Automatic follow-ups
(01) Sound familiar?
The problem is rarely the effort.
- 01
Leads live in five places.
WhatsApp chats, Instagram DMs, a spreadsheet, a notebook and somebody’s memory.
- 02
Follow-ups depend on luck.
A hot lead waits three days because nobody owned it. By then, a competitor has answered.
- 03
Off-the-shelf CRMs never fit.
You pay per user for features you never touch, and your team works around the software instead of with it.
(02) What changes
From scattered to pipeline.
The same business, the same team. What changes is everything that now happens without anyone having to think about it.
(03) What you get
Everything it takes, built in.
- 01
Your pipeline
Stages, fields and rules that match how you sell, not how a software company thinks you should.
- 02
Leads from everywhere
Website forms, landing pages, Meta lead ads, WhatsApp and calls flow in on their own, tagged by source.
- 03
Automatic follow-ups
Tasks, reminders and messages triggered by what happens: a new lead, a quote sent, a silence that lasts too long.
- 04
WhatsApp & email inside
Message leads from their record with ready templates, and keep every conversation in one place.
- 05
Quotes in your branding
Generate quotes and proposals from the lead’s details, ready to send in a click.
- 06
Dashboards
Leads by source, conversion by stage, forecasts and team performance, at a glance.
- 07
Roles & permissions
Everyone sees what they need: sales, managers and owners each get the right view.
- 08
Your data, imported
Your spreadsheets and contacts, cleaned up and imported, so you start on day one with everything.
(04) How it works
The life of a lead, handled.
From the moment someone reaches out to the moment they sign, every step is visible, owned and on time.
- 01
Captured
From any channel, instantly, with its source attached.
- 02
Assigned
To the right person, with a deadline for the first reply.
- 03
Followed up
Reminders and messages go out on time, every time.
- 04
Won
And you know exactly which channel brought them in.
(05) Who it is for
Made for businesses like yours.
Works with
- Website forms
- Meta lead ads
- WhatsApp Business API
- Google Calendar
- Accounting software
- Spreadsheet import
- Your booking system
Real estate
Buyers, tenants, viewings and follow-ups across agents.
Clinics & health
Enquiries turned into consultations, with reminders.
Tourism & travel
Requests from every channel answered before the competition.
Training & schools
Prospective students followed from first question to enrolment.
B2B & services
Long sales cycles, quotes and renewals under control.
Car dealers & rentals
Leads from ads and showrooms in one place.
(06) Every project
Whatever we build, you get this.
- A fixed quoteScope, timeline and price in writing, before any work starts.
- You own everythingCode, design, domain and accounts are yours at handover.
- One teamThe people on your first call design, build and launch it.
- Progress you can seeA live link from week one and a video at every milestone.
- Training & handoverYour team trained, with a recorded walkthrough.
- Support after launchA support period included, then a care plan if you want one.
(?) Questions
Straight answers.
Still unsure? Ask us on WhatsApp. A person answers, not a bot.
01Why not just use HubSpot or another standard CRM?
If a standard CRM fits how you sell, use it. A custom CRM makes sense when your team works around the software every day, when you pay per seat for features you never use, or when it needs to talk to WhatsApp, your booking system or your invoicing exactly the way you work.
02Can it collect leads from WhatsApp and Instagram?
Yes. Leads from your website, landing pages and Meta lead ads arrive automatically, tagged with their source, and WhatsApp and Instagram messages can be connected through Meta’s official APIs.
03Can you import my existing contacts and spreadsheets?
Yes. We clean and import your spreadsheets, contacts and history, so the CRM starts complete on day one.
04Who owns the data?
You do. The CRM, the code and every record are yours, hosted where you choose.
05How long does a CRM take to build?
Usually 4 to 10 weeks, depending on scope, integrations and the number of teams. We often launch the core pipeline first and add automations in phases.
06Will my team actually use it?
That is the point of building it around them. We design it with the people who will use it, train them, and record a walkthrough for anyone who joins later.
07Do you build CRMs for companies outside Morocco?
Yes. We build CRMs for businesses in Morocco and worldwide, across Europe, the Gulf and North America, in French, English or Arabic, with calls scheduled in your timezone.
(09) Free quote
Let’s build yours.
Tell us what you need in a minute. You get a real reply within one business day, with next steps and a free call if it makes sense.
- Free quote
- Reply within 24 h
- No commitment